SELECTED WORK · ORGANIZATIONAL CHANGE & ALIGNMENT

Turning Enterprise Priorities into Aligned Action

I project managed an organization-wide cascading goals system that connected three annual company priorities to department, team, and individual goals, turning enterprise strategy into visible, coordinated action.

Initiative: Cascading Goals System

Role: Project Manager and Organizational Alignment Lead

Scope: Organization-wide strategy activation

The Challenge and My Role

Challenge

Enterprise priorities needed a shared, visible framework that connected department, team, and individual goals. Leaders needed an aligned way to communicate priorities, connect daily work to strategy, and report on participation and progress.

Strategy activation • Goal alignment • OKR • Reporting visibility


My Role

I led the development of a cascading goals system, from defining company priorities through stakeholder interviews to creating the structure that connected company, business unit, team, and individual goals. I partnered with leaders to strengthen goal alignment and built the interactive employee-facing experience that made those connections visible across the organization.

Project management • Stakeholder alignment • Change communications • Workflow design

My Approach

A structured path from enterprise priorities to aligned goals, manager communication, and visible progress.

01 Diagnose
I conducted stakeholder interviews to understand business needs and help define the annual company priorities that would anchor the cascading goals system.

02 Align
I partnered with HR and business unit leaders to strengthen goal clarity and ensure their goals meaningfully connected back to company priorities.

03 Design
I designed and built an interactive goals map that made the strategy visible, showing employees how company, business unit, team, and individual goals connected.

04 Activate
I translated the framework into a structured goal-setting experience that helped employees connect their individual goals to broader organizational priorities.

05 Measure & Evolve
I tracked participation and progress to give leaders greater visibility and support continued alignment across the organization.

Results & Business Impact

30%

IMPROVEMENT IN GOAL ALIGNMENT

Employee goal quality improved over successive goal-setting cycles.

3

Enterprise Priorities

ALIGNED

Goals Connected

VISIBLE

Progress & Accountability

Featured Artifacts

Cascading Goals Map

An employee-facing visualization showing how company priorities cascade to business unit, team, and individual goals.

View Artifact →

Goal Alignment & Reporting Dashboard

An Excel-based executive reporting view designed to monitor goal alignment, progress, and goal quality.

View Artifact →

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Kelly Kiernan · Learning, Talent, & Organizational Development

PMP

PMP